SEO
What is Search Engine Optimization?
SEO Education
There are two main factors that the search engines look at when deciding who is going to be on page one.
First, they look at how relevant your site is. Relevance has to do with your website’s content, keywords, and the search engines ability to see exactly what you do and what’s unique about you. Your website becomes more relevant for search engines through onsite optimization.
The other factor Google looks at to determine your website’s ranking is called your trust. Your trust is measured and established by the number of other websites that have a link on their site that points back to you and your site. The reason these links are so important is because Google views them as online votes for your website. The more of these that you have on other sites, the more Google trusts your website.
Our SEO Solution
When working with you, our goal is to make your site an asset that naturally generates new customers for your business. As your site’s rankings increase, more searching customers will find your business.
First, we make sure you are the most relevant answer. We do in depth keyword research; take a look at your website and your competition. Then we optimize your site to be the most relevant possible. This part of the process takes place during the first 30-45 days of your campaign.
Next we make your site Google’s most trusted answer. To do this we write articles, blog posts and find relevant sites to publish this content on. We also do directory submissions, business citations, and business profiles to build Google’s trust with your site. As we build Google’s trust in your site, you’ll see your rankings improve significantly. This initial increase in rankings begins during your first 3 or 4 months of starting the SEO work. As we reach month 6, we expect to see all of the search phrases on the first page of Google.
As we make your site the most relevant and trusted source for the search engines, you will see more traffic going to your website. With more traffic comes more phone calls and customers.
Our Website Analysis Tool is a great way to help you identify areas of their online presence that need improvements, as well as understand the value of SEO. The thorough report that it generates contains a lot of detail that can be confusing or misleading. This guide is designed to help explain each point that the analysis looks at so you can better understand the results.
See what your SEO Score is...
Our Website Analysis Tool is a great way to help you identify areas of their online presence that need improvements, as well as understand the value of SEO. The thorough report that it generates contains a lot of detail that can be confusing or misleading. This guide is designed to help explain each point that the analysis looks at so you can better understand the results.
SEO Results
Notice the Start Rank and Current Rank...
Here is a view of our dashbard...
Our SEO Methods
We don't mind sharing our secrets. We understand just because you like to cook doesn't mean you want to cook. We take the same philosophy with SEO. Schedule an appointment with us and let us take care of your SEO, it is much more cost effective then you think.
Select quality keywords over quantity
Rather than optimizing for dozens or even hundreds of keywords, we take a “less is more” approach to keyword selection. We conduct exhaustive research and vetting to find the ideal list of keywords that will perform best for each client.
Earn trust and authority for those keywords
We act as an online marketing extension of your business, promoting your business everywhere your customers are searching. We’ll also create content that will help develop a diverse and natural link portfolio, earning you the trust of Google and your customers.
Become relevant for those keywords
Our team can help create that perfect graphic for you. Whether it be a logo, a flyer, a graphic banner or a printed tee, we can help design and facilitate the printing for you.
Monitor progress and adjust as needed
Your SEO team will keep regular watch on your keyword rankings. When needed, they will step in and adjust your strategy and tactics to keep your campaign on the right course.
Maintain page one rankings
Once you achieve first page rankings, we help you maintain them by continuing to build trust and relevance for your website through ongoing content creation and link portfolio development. This will help keep you ahead of your competitors and succesfully adapt to ever-changing algorithm updates.
Build again with new keywords
Now that you’ve got the attention of Google and your online presence is growing, the best thing you can do is leverage this momentum and optimize for new keywords. We do this by repeating steps one through five.